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Local Voices

Instantly See How Close a Property is to Work, Family and Other Important Places

By Bob Kimball, Branch Vice President of the Coldwell Banker Residential Brokerage Greenspring Office

Coldwell Banker Residential Brokerage is once again at the forefront of technology in the real estate industry and recently launched a new tool on our website, CBmove.com. This new, cutting-edge feature allows home buyers to enter important places or addresses such as work, schools and relatives to see the distance each listing is to these significant locations.  Each property search result will show how far in driving miles each spoke is to the property.

Most home buyers are concerned about the location of their home and how it will fit into their lifestyle. A high value is placed upon the distance from a new home to their important places, like their parent’s home, a child’s school or doctor’s office. This new tool will allow our website users to instantly see how close these important places are to the properties they are looking up. It will also let users set their mode of transportation, like walking, biking or by automobile.

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To use this feature on the CBmove.com website, a user will start by adding their home search criteria. Once the site has taken the user to the property search results page, a bar on the left-hand side of the screen will display an area called Spokes. Inside the Spokes section, the user can enter up to three important places into this section. The distance from the property to the important place is then listed at the bottom of each property on the search results page. These spokes can also be saved to a user’s HomeBase® inBox, a system that allows users to receive emailed updates based on their search criteria, for future searches.

This feature changes the way consumers will search for real estate and brings geographically targeted searches to a new level. We want to do everything we can to ensure that consumers are getting the best possible experience when searching for a home on our website.

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Coldwell Banker has led the real estate industry in launching new technologies for years. Coldwell Banker was the first national real estate brand to customize its website for smartphone screens, show properties on a GPS device, and launch an iPhone and Android app showcasing its properties.

For assistance purchasing or selling a property in the Greenspring area, please contact the local Coldwell Banker Residential Brokerage office at (410) 821-1700 or visit CBmove.com.

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